Categories Articles
Shay Mitchell Reveals the 7 Travel Basics You Should Own

Shay Mitchell Reveals the 7 Travel Basics You Should Own

Welcome to Second Life, a podcast spotlighting successful women who’ve made major career changes—and fearlessly mastered the pivot. Hosted by Hillary Kerr, co-founder and chief content officer at Who What Wear’s parent company, Clique Brands, each episode will give you a direct line to women who are game changers in their fields. Subscribe to Second Life on iTunes, and stay tuned. We’ll be releasing new episodes on Mondays.

Acting on not one but two hit shows may be satisfying enough for some, but Pretty Little Liars and You star Shay Mitchell is determined to pursue a variety of other interests. She’s already written a YA novel and has developed a successful YouTube lifestyle channel, but now she’s pivoting once again to travel entrepreneurship with her brand Béis. On the newest episode of Second Life, Mitchell talks to host Hillary Kerr about her numerous career transitions and why she started her new brand.

When asked about the strategy behind Béis, Mitchell explained that it was important to design true essentials. “I wanted to come out with the basics first,” Mitchell says in the podcast. “If I were to come out with 30 different items, that would be very overwhelming for the consumer. Everybody needs a backpack. Everybody needs a weekender and passport holder. And from that, we just kind of came up with the assortment that we had for our first launch.” The collection also includes four other basics: a duffle bag, luggage tag, a spill-proof bag for liquids, and a cosmetics case.

“I came out with this to create something that was functional, chic, and affordable,” Mitchell told Kerr about the brand. And we have to say: mission accomplished. Subscribe to Second Life on iTunes to listen to the episode and scroll down to shop Mitchell’s brand.

Source: WhoWhatWear

Listen to the full podcast:

Categories Appearances Scans Video
Patrick Ta Beauty Launch

Patrick Ta Beauty Launch

Last week (April 4) – sorry for the lack of updates, I was quiet busy with redoing the site – Shay supported her friend and makeup artist Patrick Ta at his beauty line launch at Goya Studios in Los Angeles, looking chic in a pink dress. You can purchase Patrick’s beauty line here.

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Shay is featured in Joy Magazine (Germany) – May 2019 Issue. Find some scans in our gallery.

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Categories Shay Mitchell Daily
Shay Mitchell Daily | Version #010

Shay Mitchell Daily | Version #010

Since it’s Shay Mitchell Daily‘s 4th anniversary in 3 days (🎉) I decided to change the look of the website a little bit with Version #010. The theme was created by MonicanDesign, while the header was made by Carmen, owner of Headers Online. Can’t thank both enough for their fantastic work! I hope you enjoy the brand new look of this site. Now let’s focus on Shay’s birthday tomorrow and our anniversary on April 12.

Categories Video Youtube
TOKYO Haul | YouTube Video

TOKYO Haul | YouTube Video

On Thursday (March 28) Shay uploaded a brand new video with Rhett and Link on her YouTube Channel. A Tokyo Haul!

The first time I filmed with Rhett & Link, they made me eat actual dirt….. Now it’s time for my revenge with the most bizarre things I could find in Tokyo. How does a nose-waxing kit sound, Rhett & Link??

Categories Appearances Candids Video
2019 iHeartRadio Music Awards

2019 iHeartRadio Music Awards

Shay, or Svetlana (we’re not sure) attended last night’s iHeartRadio Music Awards at the Microsoft Theater in Los Angeles, California to present BTS during the award show. Shay looked stunning in a blonde wig and a unique Nicolas Jebran delicately coutured outfit, created to stand out & shine! After the event itself Shay headed out for a late dinner at Craig’s in West Hollywood, California.

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Categories Agenda Appearances
iHeartRadio Music Awards 2019 Presenter

iHeartRadio Music Awards 2019 Presenter

Shay was announced as one of the presenters for this years iHeartRadio Music Awards. The show is on Thursday (March 14) at the Microsoft Theater in Los Angeles, California. At 5:00PM (17:00) the show starts, doors open two hours earlier, at 3:30PM. More details on the iHeartRadio MA’s:

Now in its sixth year, the iHeartRadio Music Awards is a star-studded event celebrating the most-played artists and songs on iHeartRadio stations and the iHeartRadio app throughout 2018, while also offering a preview of the upcoming hits of 2019. The show will feature live performances from the biggest artists in music, as well as surprise duets and collaborations, and award presentations in multiple categories. Since the Awards’ inception in 2013, the show has included live performances and appearances by such superstar artists as Bon Jovi, Maroon 5, Camila Cabello, Bruno Mars, Taylor Swift, Katy Perry, Ed Sheeran, Big Sean, Rihanna, Sam Smith, Lady Gaga, Madonna, Blake Shelton, Pharrell, Pitbull, Justin Bieber and many others.

It’s not official who Shay will present but it’s for sure she will attend. Get tickets right here.


Categories Gallery Update Photoshoot
Gallery Update | Photoshoots 2018

Gallery Update | Photoshoots 2018

I’m always looking around to find some new/old photos of Shay so I can share them with you. Since the gallery was last updated in January 2018 I felt like it was about time to share some 2018 Photoshoots with ya’ll. 322 HQs from various photographers were added for you to enjoy!

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Continue reading Gallery Update | Photoshoots 2018

Categories Candids Gallery Update
Gallery Update | Candids 2018

Gallery Update | Candids 2018

Would you like to take a look back to Shay’s year 2018? Part one of this is available now: Candids of Shay from 2018 can now be found in the gallery. In total 668 HQs of Shay seen out and about, running errands and more were added for you to see.

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Continue reading Gallery Update | Candids 2018

Categories Appearances Articles Photoshoot Video
Shay Mitchell | Far overhead, in the Light, receding from View

Shay Mitchell | Far overhead, in the Light, receding from View

If you’re going to be anywhere at 9AM on a Friday morning, you could do a lot worse than Topanga Canyon, with its chaparral-coated hills, eucalyptus breeze, and hazy mysticism that reverberates from somewhere deep within the Santa Monica Mountains.

The morning sun is sparking through the treetops as I pass a rusting statue of a plump pink pig with wings perched atop a metal pole. When pigs fly: an emblem of the canyon’s enduring free spirit, its winking whimsy and dreams of the impossible, its aging embrace of authenticity and spirituality, concepts since co-opted by the entrapments of social media. At one point, I almost drive myself off a cliff draining my second coffee of the day, a necessity since I stayed up half the night binge-watching You (a show so gnarled with thrilling twists and turns that it practically defies you not to watch it all in one sitting) in preparation to interview Shay Mitchell, whose sartorially flawless and emotionally fraught portrayal of crisp and calculating bestie-gone-bad Peach Salinger has a good majority of Twitter all up in a tizzy.

Perched across from me in a treehouse against the side of the canyon, Mitchell is fresh-faced and utterly self-effacing, a far cry from her character on the shrewd stalker drama, who may well be the pouty, possessive poster child for the dangers of unbridled wealth and toxic co-dependency. You, which transitioned from Lifetime to Netflix in December, caught a wave of cultural attention as a sort of soapy love child of Dexter and Gossip Girl, starring Penn Badgley as a pretentious bookstore manager in Brooklyn who stalks an aspiring writer while simultaneously trying to woo her, thanks to ample help from an eager accomplice: social media. Bouncing between self-aware satire and millennial horror story, the series ultimately casts a villainous pall over all of its main characters. Occasionally, it comes across like an indictment of the internet itself, the way interest can fester into obsession under its watchful eye. There are two sides to every coin, every story, and every person.

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High in the hills of hippie country, where talk of social media feels almost sacrilegious, I ask Mitchell what appealed to her about the role. “I thought it would be fun to play the bad girl, but mostly I was drawn to the show because it was so relevant.” Her soft-spoken tone is matter-of-fact. “That’s the state of social media in this day and age. Everything is a highlight reel, everything is smoke and mirrors, and what you see isn’t always what you get. I think that’s what You is trying to get across.”

It’s an idea that hits close to home for the Canadian-born actress and entrepreneur. She is best known for playing Emily on the dark teen drama Pretty Little Liars, which ran for seven years and accumulated a rabid social media fandom comprised of mainly young women. Mitchell herself has a hefty Instagram following (22.6 million, to be exact) and in 2014 launched a YouTube lifestyle channel where she regularly posts makeup tutorials, fitness routines, and cooking experiments, as well as her wildly popular travel series, Shaycation, which documents her passion for globetrotting via glossy, in-depth guides to exotic locales. Merging confessional footage with movie-quality cinematography, it’s easy to get sucked into these educational- meets-eye candy segments, and although you come for the gorgeous views and glam lodgings, you stay for Mitchell—her commentary slips easily between playful and profound, and her easygoing magnetism keeps the series grounded. She never takes herself too seriously, but her earnest enthusiasm for exploring other cultures feels earned. She is somehow both sides of the social media coin, both aspirational and relatable, both hashtag goals and hashtag me.

“When something’s too perfect, it’s not even aspirational, it’s annoying,” Mitchell sighs, closing her eyes as the makeup artist sweeps bronzer across her high cheekbones. “You can see beyond that. My Instagram photos are very heavily curated but my Instagram stories are very real—I like to give people both sides. When I post a photo, I’ll make sure to say, ‘This is the one good one out of 50,000!’ or show the glam team when I’m getting ready. If you want to filter yourself, awesome. If you want to change something about yourself, fine. Just be honest about it!”

It’s not exactly a rallying cry you hear often from celebrities, and it’s refreshing coming from a woman who understands the importance of a well-filtered photo and obviously enjoys the expertise of a well-stacked glam squad. I can tell early on in our conversation that honesty is something she thinks about often, as is toppling the cult of perfectionism that pervades celebrities and women in general. That’s why she started her YouTube channel, as a way to be open with her fans about her passions, her insecurities, her goofy sense of humor: “It’s like, if I can do this, you can do this. Let’s not take it too seriously. Nothing that I’m doing is perfect, and that’s what I want to get across.” She makes videos in order to satisfy her own seemingly endless curiosity, describing her channel as “a platform for me to learn and grow and share experiences, whether that’s traveling to a place I’ve never been or even just trying to do ASMR.” (For what it’s worth, the recent video of her and Internet celebrity Brettman Rock attempting ASMR—a genre of internet videos in which viewers search for sounds that trigger a frisson of pleasure—while eating spicy fried chicken and doing a makeup tutorial had me cackling gleefully.)

Continue reading Shay Mitchell | Far overhead, in the Light, receding from View

Categories Articles Video
Join Shay on Her Speed Dates with Three Female Founders

Join Shay on Her Speed Dates with Three Female Founders

Shay Mitchell is an actor, model, author, and entrepreneur—she launched BÉIS, a travel accessories line in 2018. Here, in her words, Shay shares what it’s been like starting something from scratch—and how fellow women founders have persevered in their own journeys.

As an entrepreneur, let alone a female entrepreneur, there’s not really any road map to follow. There’s no blueprint on how to do this.

The biggest learning curve is trying to figure out your own way.

Starting my own business has been a learning process—a good one and difficult, but it’s been a process nonetheless. It’s also been quite the journey for Alexandra Scholtz, Doris Raymond, and Melody Ehsani, who shared what inspired them to get started—and what has helped sustain them through tougher times.

So, for me, any time I can come in contact with somebody else who’s doing it, I want to soak in as much advice from them as I can. I really wanted to meet and go and speak with different female-owned-and-operated companies. It’s almost kind of like speed dating, like I’m setting myself up to make these new relationships. I am really just trying to expand the community of people I interact with who can give me their takes on what has made them, and their brands, a success.

  • “There’s a glass ceiling for women in the corporate world with fashion, but more and more people are rising up the ladder. I reached a breaking point, and I just said screw it, I’m going to open a business. It takes passion, which could be anger—in my case it was passion and anger. Be true to yourself.” –Doris
  • “It’s been four years with Wild Flora, and I think the biggest thing I’ve done is just gone against the grain: unique flowers, different textures, colors. I love, love, love learning…I’ve done my homework throughout the years.” –Alexandra

Shay Mitchell (left) holds up a black and white patterned blazer as Doris Raymond, owner of The Way We Wore, (right) shows her a detail at the hem. Alexandra Scholtz (left), owner of WildFlora, and Shay Mitchell (right), pose with flowers in front of a plant-filled wall.

  • “I believe in using a physical space, not just for commerce but for community. I want to make it a place where I gather like-minded people who are interested in something bigger than this. So we do a lot of events here, like every month we have the speaker series.” –Melody

I’ve learned a lot about myself throughout the process, but I think the most important part was figuring out how I wanted to be a business woman: how to work with other people, how to start something from scratch, and answering the age-old question of how to turn my passion into something that I can not only share with others, but also make commercially viable. I think if you have passion, eventually you will be successful.

Shay Mitchell, in a red jacket and white pants (left), poses back to back with with Melody Ehsani (right), who's wearing a dark green jacket and yellow pants. Shay Mitchell (left) displays the design on the back of her jacket, which reads "Power to The Women" and Melody Ehsani (right) displays the Egyptian Pharaohs design on the back of her jacket.

Source: Shopify